Anticipation and the Valuation of Delayed Consumption
Loewenstein (1987) · The Economic Journal, 97(387)
Relied on in 1 place across the academy · 1 stated limit
What it found
Willingness to pay for a pleasant outcome increased with delay, contradicting standard discounting and implying that anticipation carries its own value.
What it does not show
Hypothetical valuations from a pricing study, not a field experiment on dating. It establishes savoring as real; it does not tell you the optimal number of days.
Where we rely on it
1 place in the academy. If this paper turned out to be wrong, this is the list that would have to change.
Cited alongside it
Papers that sit under the same topics and films. Not a claim that they agree with each other — only that the same exercises lean on both.
The Psychology of Curiosity: A Review and Reinterpretation
Loewenstein (1994)“Playing Hard to Get”: Understanding an Elusive Phenomenon
Walster, Walster, Piliavin & Schmidt (1973)Research
A real study. We tell you what it found, how many people were in it, and what it can't prove.
Free to read, link to and quote. If we have carried this paper further than it goes, say so at contact@suaviq.com — corrections to this registry are the most useful mail we get.